Brand Fonts and Readability for a Design Studio: A First Editing Workflow

A font on a design studio website should create an impression while making your work and information easy to understand. Rather than mixing several typefaces from the start, first choose one primary font and a simple hierarchy of text sizes. This workflow uses TalkTalkMySite’s visual editing as its reference; available controls and page layouts may vary with your site settings.

1. Organize the content before styling

Gather the main copy for your site first: the studio introduction on the opening screen, service names, project descriptions, and inquiry button text. Write each as a separate, concise item. If you style everything at once without distinguishing headings from body copy, it is harder to judge what matters most.

• Make separate lists for headings, descriptions, and button labels.
• Mark the one sentence that should be noticed first on each screen.
• Confirm the spelling and spacing of names, such as project titles.

**Hypothetical example:** The opening screen for “Corner Design Studio” uses “We design the next chapter of your brand” as its heading, followed by a short description of branding, editorial design, and web design, and a “Ask about a project” button. This is sample copy; adapt it to the studio’s actual services.

2. Compare font candidates using your actual copy

TalkTalkMySite offers six OFL Korean fonts with live previews. Instead of choosing by name alone, preview each candidate with your real heading and body text. A distinctive typeface may add character to a short heading, but can be tiring to read in a long description.

• Use the same heading, body copy, and button label for every candidate.
• Check project names that combine Korean and English, if applicable.
• Inspect small body text for crowded strokes or hard-to-distinguish characters.
• Prioritize comfortable reading of service information as well as brand mood.

If your chosen font does not suit every kind of copy, first consider whether headings and body text need different roles. Keep adding more fonts as a last resort, and check that the combination feels consistent across the site.

3. Set roles and sizes for headings, body text, and buttons

After choosing a font in the visual editor, adjust the text so each level of information looks distinct. A large heading communicates the key message, body text explains services and projects, and a button makes the next action clear. Do not rely on size alone to create hierarchy; also consider line length and surrounding space.

• Keep the opening-screen heading concise and avoid unnecessary line breaks.
• Do not pack several topics into one body paragraph.
• Make a button’s purpose clear: “Ask about a project” is more informative than “Contact.”
• Reuse the same style for headings and buttons with the same role.

**Hypothetical example:** In a project description, use separate short sentences for “what we did” and “what we delivered.” If a body line runs too long, adjust the text width or shorten the sentence before reducing the font size.

4. Check readability on real pages and small screens

Do not decide that text is readable from the editor preview alone. Apply the font to places with different copy lengths, such as the opening screen, service descriptions, and project details. If a heading wraps into more lines than expected or a button label feels cramped, adjust the copy and size together.

• Read the main heading, body text, and button label once each.
• Check whether the difference between headings and descriptions is immediately clear when scanning a paragraph.
• On a mobile screen, review heading wraps and make sure button text reads naturally.
• Check long project names and combinations of Korean and English.

If something is hard to read, shorten the copy first, then adjust its size and line length. Changing the font alone may unnecessarily alter the feel of other pages.

5. Review after publishing and change one thing at a time

Review the whole page before publishing, then check the same copy on the live site after publication. TalkTalkMySite’s AI chat can assist with editing, while visual editing lets you make changes directly on screen. However, AI suggestions are not guaranteed to fit your brand or be error-free. The site operator must make the final judgment.

• Check that text with the same role uses consistent styling across pages.
• Review typos, awkward line breaks, and button labels.
• Change one item at a time and read it again.
• Confirm the final appearance on the published page and a mobile screen.

Your next action is to choose the most important page on your site and list its heading, body copy, and button label. Compare that copy in the live previews of the six font options, choose one readable combination, and review it on the actual page. Choosing a font does not guarantee more visitors, higher search rankings, or more inquiries.